Aktivitas marketing communication Parkway Cancer Centre dalam menjalin hubungan dengan klien

Jasmine, Vanya Alif (2023) Aktivitas marketing communication Parkway Cancer Centre dalam menjalin hubungan dengan klien. Project Report (PKL, PKIPP, Magang D3, Praktik Kerja Profesi Apoteker, Profesi Guru, Profesi Ners dan Profesi Insiyur). Widya Mandala Surabaya Catholic University, Surabaya. (Submitted)

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Abstract

Laporan ini berisi tentang aktivitas marketing communication dalam menjalin hubungan baik antara Parkway Cancer Centre dengan pasien. Parkway Cancer Centre dapat dibilang sudah lama karena sudah hadir semenjak 2008 dengan berpusat di Singapura. Yang dimana dalam melayani pasien, Parkway Cancer Centre memiliki banyak layanan seperti Medical Oncology, Surgical Oncology, Haematology Oncology, Pediatric Haematology Oncology, Radiation Oncology, Palliative Medicine, serta Cancer Screening. Serta melakukan kegiatan dalam media sosial seperti Whatsapp, Instagram, TikTok, Line dan Twitter dan kegiatan offline. Kegiatan marketing communication yang dilakukan PCC adalah strategi komunikasi, marketing communication, dan aktivitas marketing communication.

Item Type: Monograph (Project Report (PKL, PKIPP, Magang D3, Praktik Kerja Profesi Apoteker, Profesi Guru, Profesi Ners dan Profesi Insiyur))
Department: S1 - Ilmu Komunikasi
Contributors:
Contribution
Contributors
NIDN / NIDK
Email
UNSPECIFIED
Akhsaniyah, Akhsaniyah
NIDN0702087602
UNSPECIFIED
Uncontrolled Keywords: Aktivitas marketing communication, parkway cancer centre, strategi komunikasi, menjalin hubungan baik
Subjects: Communication Science
Divisions: Faculty of Communication Science > Communication Science Study Program
Depositing User: Vanya Alif Jasmine
Date Deposited: 24 Jan 2024 03:03
Last Modified: 24 Jan 2024 03:03
URI: http://repository.ukwms.ac.id/id/eprint/38484

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