Does Risk-Taking Behavior Drive MSME Innovation During Covid-19 Pandemic?

Memarista, Gesti, Wijaya, Olivia, Cahyadi, Tiffany and Afandi, Melissa (2022) Does Risk-Taking Behavior Drive MSME Innovation During Covid-19 Pandemic? Does Risk-Taking Behavior Drive MSME Innovation During Covid-19 Pandemic?, 16 (1). pp. 179-193. ISSN p-ISSN: 1978-2853 e-ISSN : 2302-8890

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Abstract

The research will examine the effect of risk-taking behavior on Micro, Small, Medium Enterprises (MSMEs) innovation. The risk-taking behavior indicates the business owners make a decision that may be risky for their business, especially for doing some innovations nowadays, in the pandemic Covid-19 era. There will be an appropriate level of required return that compensates the business owner’s risk-taking behavior. This study used 307 MSMEs owners in Indonesia as the research’s respondents. It has been done by distributing the online questionnaires through google forms. In addition, this paper also used several control variables, such as the number of family members involved, generation level, founder-CEO duality, and business capital. The research used binary logistic regression for the analysis technique. The results show that the business owner's risk-taking behavior, number of family members involved, generation level, founder-CEO duality, and business capital significantly influence MSMEs innovation in Indonesia.

Item Type: Article
Uncontrolled Keywords: risk-taking behavior, innovation, micro small medium enterprises
Subjects: Business > Management
Divisions: Journal Publication
Depositing User: F.X. Hadi
Date Deposited: 09 May 2023 07:04
Last Modified: 09 May 2023 07:04
URI: http://repository.ukwms.ac.id/id/eprint/34743

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